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"THE COMPETITIVE EDGE: Driving Growth & Profitability Through Innovation"
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"Innovation" - it's everywhere--in print, on the airwaves, on the tips of tongues of managers, and always on the minds of CEOs. Why are some companies more innovative than others? How can we repeat our successes if we don't know what we did right? What are the theories on how innovation occurs? Are there thinking and management principles that guide cutting edge leaders? What are the practices that embody these principles? How do we integrate these principles with systems thinking, continuous improvement, or other management philosophies? These are only a few of the questions we can ask to explore the mysteries of innovation.
Are you sure your organisation delivers high impact, sustained innovation that successfully capitalises on new markets and consumer expectations, and drives revenue and growth?
The very nature of innovation demands all those involved to constantly be on the look out for the next big thing. But how do you identify it? How do you know it's not just a fad? How can you ensure that innovation is at the heart of your corporate values?
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Developing an innovation culture |
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Evaluating risk taking - innovation vs invention |
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Building a platform for knowledge sharing through open innovation |
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Strategies for innovating to stay ahead of the competition |
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Consumer-focused innovation: connect with the customers to turn insight into new products |
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Trend spotting: Anticipating the next big thing |
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